Lacquer film causes a stir at show of beachwear label CALZEDONIA
An icon of the 80s: the tape player. The look of that time was brought back to the Here and Now and to the catwalk by our partner Scena4: staging the latest fashion show of Italian beach- and legwear label CALZEDONIA in the shape of a 10 x 4,5 metres setting, laminated with lacquer film from PONGS in flashy colours, brightly illuminated for an authentic 80s feeling. Indstead of music, models streamed out of the loud speakers.
Lacquer film is a real allrounder when it comes to designing surfaces at events and in visual merchandising. With flame-retardant properties it is available in nine colours, without in about 100 colours.
A project by www.scena4.it